What X-Mode Social / Outlogic does with your data

What it collects and does with your data

• FTC: X-Mode/Outlogic sold location data from its SDK in third-party apps, its own apps (Drunk Mode, Walk Against Humanity), and purchased feeds, to hundreds of clients including private government contractors; no policy to remove sensitive locations until May 2023.
• Life360 was one of X-Mode's sources; a former X-Mode engineer called Life360 data one of its most valuable offerings.

Sensitive data

• precise geolocation
• medical and reproductive health clinic visits
• places of worship

Enforcement and litigation

1 matter in the research. Where the research says alleged, pending, or settled without admitting wrongdoing, so does this page.

• FTC order finalized 2024-04-12 banning sharing or selling sensitive location data. Status: final.

Who else holds your data

Organizations holding a copy of your data, as the research counts them: at least 3. Source app, X-Mode/Outlogic, and each client.

Third parties: Named: Hundreds of clients

Companies the research links to X-Mode Social / Outlogic

• Life360, reported. "The Markup reported Life360, then 33 million users, sold precise location data on kids and families to about a dozen brokers including X-Mode, Cuebiq, and Arity." Reported by The Markup in 2021. Life360 said in 2022 it would stop selling precise location except to Arity. Whether X-Mode still holds the 2021 data is not known.

When you pick one of these companies' programs or apps in the calculator, X-Mode Social / Outlogic is added to the organizations holding a copy of your data.

The research counts 3 for this record: the source app, X-Mode / Outlogic, each client.

Data practices score

11 of 15. Five components, each 0 to 3. How the score works

Sells or shares

3

Enforcement

3

Retail media scale

0

Sensitive data

2

Opt-out friction

3

Estimated emissions for one person

Research gaps

• Device and record volumes.